Consultant Team

Design thinking 

- Performing a paradigm shift in the way we create solutions

Design Thinking, a 5-stage design methodology, provides a solution-based approach to solving problems. This is especially useful in tackling complex problems that are ill-defined. With this methodology, managers and professionals will be able to design human-centric products and programs both for internal or external applications.

Objectives of Design Thinking:

• Describe the process, applications and key events in Design Thinking, thus enabling participants to integrate the methodology into their operations
• Identify users’ needs and wants by adopting the tools and techniques involved in empathizing with users
• Define a problem from users’ perspectives, framing a problem into a potential solution applicable to the users’ world and situations
• Generate solution ideas to meet users’ needs and wants using creative thinking techniques and tools
• Develop prototypes rapidly in order to identify potential shortfalls and opportunities for refinements
• Test a product for further enhancement and refinement

Sample Outline of Design Thinking:

1. Understanding Design Thinking

   • What is Design Thinking?
   • The 5-stage Design Thinking Model
   • Advantages of a solution-based approach to problem solving
   • Applications
   • The iterative process

      

2. Understanding the users’ world
   • The “number 1 sin” of many designers
   • The need to understand users’ world, experience and motivation
   • Experience the users’ world
   • How to understand users’ concerns
   • Key questions to ask users
3. Defining a problem
   • The problem with traditional problem statements
   • Defining a problem from users’ perspective
   • From empathy to problem definition
   • Benefits of a human-centered problem statement 

4. Ideation

   • The need to think out of the box
   • Principles of creative thinking
   • There are more ways to think than just doing brainstorming
   • Some tools in generating creative ideas
   • Let your creative juice flow

      

5. Prototyping

   • Rapid prototyping
   • Benefits of multiple prototypes
   • Testing a prototype
   • Making adjustment, improvement and refinements
6. Testing 
   • Formative and summative evaluations
   • Why rolling out is not an end?  
   • Developing a test check-list
   • How to test a solution?
   • The iterative process

Contact Talent Professional today for your best suited Design Thinking solution to drive your business to success in tacking complex issues and developing user-centric solutions!

Remarks: Program objectives and outlines are for reference only; programs would be tailor-made with clients' specific requirements.